Should EU countries like Italy start thinking about redesigning their passports to promote their country to investors?

Recently, some countries have started adding comic strip characters and other pop culture references to their passports. Do you think other EU states like Italy should also think about redesigning their passports for better marketing of the potential of their country to investors, especially those seeking investment immigration opportunities?

Answers

On Alessia Ajelli answered:

It is possible that some EU countries like Italy will start thinking about redesigning their passports to promote their country to investors, even though each country has their own procedures and rules.

On Andrea Parisi answered:

It is possible that some EU countries like Italy will start thinking about redesigning their passports to promote their country to investors, even though each country has their own procedures and rules.